Sales Funnel Strategies
Have You Ever Wondered How the Big Online Players Create so Much Revenue and Online Subscribers?Did you know that out of every 100 enquiries, only 38% are typically converted ...
Towards the top of this funnel you've got 'unqualified prospects' - the people who you believe may need your service or product, but to whom you've never spoken. At the end of this funnel, many delivery and sales steps after, you've got those who've received the service or product and have also purchased it. The metaphor of a funnel can be utilized because prospects drop out of different stages of an extended sales process. Using the sales funnel, and by calculating the amount of leads at every point of the procedure, you are able to predict the amount of prospects who'll, over time, become clients.
A lot more than this, by taking a look at how these amounts change with time, you are able to spot issues in the sales pipeline and just take corrective action early. For instance, in the event that you spot that not many mailings were actioned during a month, you may be expecting that, in a couple of months time, sales may dry out. The following month, you can ensure that more mailings than usual are sent.
