\After Completing This Course You Will Be Able To
Understand what a SWOT analysis is and its uses in business
Design, plan and apply a professional SWOT analysis
Put your SWOT analysis into action
Identify basic requirements to consider recruiting an independent facilitator for a SWOT analysis
Use SWOT analysis methods as a personal development process
Use SWOT analysis for multiple use cases that drive organizational growth and innovation
About This Course
With markets becoming more saturated by the day, it’s harder to stay relevant and competitive than ever before. Knowing how to design, plan and implement a competitive SWOT analysis for your business allows you to leverage your strengths and make the most of lucrative opportunities while being cognisant of your limitations and ready to tackle any potential threats preemptively.

This course provides step-by-step guidance on how to perform and apply an in-depth SWOT analysis for your business. You’ll learn a simple yet powerful analysis methodology that will take your business to the next level of success. Find out how to remain prepared in times of uncertainty and create focused improvement strategies for your business based off of your detailed SWOT analysis for both organizational and personal use.

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What You Will Learn
How to find the internal assets, capabilities or structure that give your business strength
How to find the internal liabilities, deficiencies, or failings that are weaknesses to your business’s integrity
How to pinpoint external benefits, influences or advantages that present opportunities for success
How to define external risks, challenges or barriers that present threats to your business’s success
How to take the strengths you discovered and create an action plan to leverage or amplify them for your business
How to take the weaknesses you discovered and create an action plan to convert them into strategies that you can leverage for your business
How to take the opportunities you discovered and create an action plan to enable and access the opportunities for the benefit of your business
How to take the threats you discovered and create an action plan to neutralize, eliminate or convert the threats, reducing the risks to your business
Why Learn With Jim Belfiore?
Jim has taught strategic improvement and innovation methods, mentored pioneers, and helped organizations create growth and innovation strategies at 100+ Fortune 500 firms worldwide.

Who Is This Course For?
Business owners who want to scale and enhance an established brand
Entrepreneurs who have just embarked in a new startup
Business leaders guiding a venture through change or turbulence
Freelancers wanting to add SWOT analysis to their skill set
Business coaches wanting to teach students how to perform in-depth SWOT analyses
Life coaches wanting to work with people to objectively assess their situations
Marketing and brand managers looking to do an in-depth assessment of a brand
Anyone wanting to start a professional career in the world of business
All levels of experience
Requirements
Access to Internet
Computer / Laptop / Mobile Device
What Is Included?
Immediate unlimited access to course materials
30-day money-back guarantee
Exercises and quizzes to help you put theory into practice
English Closed Captions
Suitable for mobile or desktop
A badge to showcase your expertise on your profile page upon completion